MASTER WEBSITE COPY
MAKE YOUR WEBSITE
All the website words you need to sell your services and your dazzle—and still sound honestly, authentically you.
Strategy that Works
Messaging that Converts
Partnership that Grows Your Biz
You're an online best kept secret.
You love what you do and it shows! You deliver results and clients are strewing roses at your feet—figuratively speaking.
(And some want to keep you to themselves because you’re soooo gucci!)
But your website—so NOT gucci.
You’re like a fine wine that keeps getting better with time. But your website makes it look like you’re still in the fermenting stage.
Techdinamics, an international technology and operations business helping fulfillment centers.
You’ve made serious strides in your business. But your website shows a reality that existed long, long ago in a galaxy far, far away.
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(And, truthfully, you’re, ahem, embarrassed to direct anyone to your site.)
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But here’s the crux—you don't have anyone on your team who can re-write your website.
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What’s a business owner to do?
DO A FRANKIE GOES TO HOLLYWOOD.
RELAX!
MASTER WEBSITE COPY
Website words written for you (sprinkled with strategy and word science so sales aren’t left in the dust).
Master Website Copy
LOWDOWN
Stephanie Thomas'
Bridal Body Fitness sales page.
An in-depth business questionnaire
so I understand your business and goals
2-hour kick-off & onboarding call
where I’ll dig even deeper into your business, preferences, and target audience, and explain how we’ll work together so you know what to expect
4-8 client interviews & online research
so that your website words persuade your visitors and position you as the expert you are
Premium website copy + wireframe
so good that you'll want to hire you
2 rounds of revisions
to ensure that your website copy is spot-on
AND THERE'S MORE…
+
WELCOME PACKAGE
that answers the questions you’re already thinking so you’re set up for an engaging experience!
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FREE ABOUT PAGE
Need copy for 6 or more web pages? Get your About page gratis.
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TEST THE COPY
with other A-list copywriters and users to ensure you're getting premium copy that sells
TALKING ABOUT YOUR BRILLIANCE?
EASY.
PERSUADING YOUR WEB VISITOR?
MUCH HARDER.
Broken Bridge, The Venue for weddings.
It's possible to write website copy after only talking to you. Freelancers on Upwork do it all the time.
But, sorry to say, your words won't sell to your target audience.
But your target audience's words will.
That’s why interviewing your clients is an essential part of this entire process—so the message is clear and compelling to the people you want to work with.
Because your website isn’t only about shining the light on your awesomeness.
To get a "This person is the real deal" kind of response from your web visitor, I follow this 7-step process…
HERE’S THE 7-STEP PROCESS
1
GATHER
Before our first meeting, you’ll fill out a questionnaire about your business, audience, and goals.
4
WRITE + TEST
Website words that are written and refined through feedback from A-list copywriters and user testing
2
MEET
We’ll meet via Zoom so I can dig deeper into your answers and get to know you.
5
REVIEW
We'll review your copy together so you can provide feedback.
7
DELIVER
I’ll send you the final copy along with meta descriptions for SEO and social sharing (so you’ll look good on Google and social media).
3
RESEARCH
I'll research your target audience and competitors, and conduct client interviews, so your website copy is persuasive.
6
REVISE
You get one more round of revisions to ensure your website copy feels just right.
AND WHEN ALL IS SAID AND DONE (LITERALLY!!),
EXPERIENCE A MOMENT LIKE THIS:
"This is so good!! I got chill bumps reading the last part! Thank you so much for your amazing 'distillation skills.' You are a rock star!!"
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- PERRY CHESNEY
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“Sandra, YOU NAILED IT!!! I am in tears, I cannot believe you took all of that googly-mosh that I wrote and cleaned it up so perfectly - that I want to hire me...😂
“Thank you SO MUCH for this!!”
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– DR. PEREZ
Perry Chesney, consultant for wealth management businesses.
LET'S TALK INVESTMENT
$2,500 Can. per page*
MASTER WEBSITE COPY PACKAGE:
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(Live in the U.S.? Check the exchange rate. You’ll probably save a decent chunk o' change.)
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*Pay all at once or in installments with no interest added. Prices are in Canadian dollars before tax.
YOU GET WEBSITE COPY THAT SELLS YOUR EXPERTISE
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4-8 client interviews + online research to attract your best-fit clients
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Website strategy that supports your marketing strategy and feeds your sales funnel so you get more leads
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Feedback from A-list copywriters + user testing to ensure you're getting premium copy that converts
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Meta descriptions for SEO and social sharing so you look good on Google and social
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Bonuses: Welcome package + Gratis About page (worth $2,000) for 6 or more pages