PROFITABLE WEBSITE COPY

THE WHOLE KIT ‘N CABOODLE

From money-munching to money-making, get your website working like your top-performing sales rep + business advisor.

Strategy that Works

Messaging that Converts

Partnership that Grows Your Biz

You're paying to have a website.
Shouldn't it be paying you back ten-fold?

Almost all websites lose.

Why?

Because many never make a profit.

It's highly likely your website is no exception.

Sales page for Bridal Body Fitness achieved a 327% lift in conversions and 24% increase in sales.

Your website should be working as hard as you to grow your business.

Your website should be able to:

bring in leads for you 24/7
tell you which leads it brought in
show you which leads turned into clients
keep a pulse on the needs of your target audience
provide information you need to make informed business decisions

How do you get your website doing all that?

THE ANSWER AWAITS IN...

PROFITABLE WEBSITE COPY

Research + website strategy + word science so

your website is making money for your business.

HERE'S WHAT YOU GET

Full website overhaul for Techdinamics, an international operations and technology company for fulfillment centers.

An in-depth business questionnaire

so we can hit the ground running during our kick-off call

Welcome package

that answers the questions you’re already thinking so you’re set up for a terrific experience

2-hour kick-off & onboarding call

where I’ll dig even deeper into your business, brand voice, and target audience, and explain how we’ll work together

4-8 client interviews & online research

so that your website words are persuasive to your target audience

Study of your analytics, data, and funnels

to help make informed strategy decisions and find opportunities for business growth

User testing with your demographic

to confirm that the messaging is clear and compelling

Premium website copy + strategy

so your website is a profitable part of your business

Revisions

to ensure your brand voice and messaging are spot on

3-month tracking

to closely follow your website conversions

Free rework until you're getting conversions

If you're not getting the conversions I said I could deliver, I'll rework the messaging and strategy until you do

It's possible to write website copy after only talking to you. Freelancers on Upwork do it all the time.

But, sorry to say, your words won't sell to your target audience.

That’s why listening, researching, and collecting turn-of-phrases your target audience uses, along with looking at analytics, data, and funnels, are an essential part of this entire process…and then testing the copy to make sure it's clear and compelling to your demographic.

If you want your website working money magic, this is the 8-step process…

TALKING ABOUT YOUR BRILLIANCE?
EASY.
PERSUADING YOUR WEB VISITOR?
MUCH HARDER.

THE 8-STEP PROCESS TO A PROFITABLE WEBSITE

GATHER

Before our first meeting, you’ll fill out a questionnaire about your business, audience, and goals.

MEET

We’ll meet via Zoom so I can dig deeper into your answers and get to know you, your business, and clients.

RESEARCH

I'll research your target audience and competitors, conduct client interviews, and study your data to make your website strategy brilliant and your copy persuasive.

WRITE & TEST

I’ll write and conduct testing to ensure the message resonates with your target audience.

REVIEW

We'll review your copy together so you can provide feedback.

REVISE

We'll fine-tune to ensure your brand voice and messaging are aligned and accurate.

DELIVER

I’ll send you the final copy along with the meta descriptions for SEO and social sharing.

3 MONTH TRACKING

I'll track your website conversions for three months. If you're not getting conversions, I'll rework the strategy & messaging free of charge until you do.

AND WHEN ALL IS SAID AND DONE (LITERALLY!),

EXPERIENCE A MOMENT LIKE THIS:

Perry Chesney, consultant for wealth management businesses.

"This is so good!! I got chill bumps reading the last part! Thank you so much for your amazing 'distillation skills.' You are a rock star!!"

- PERRY CHESNEY

“Sandra, YOU NAILED IT!!! I am in tears, I cannot believe you took all of that googly-mosh that I wrote and cleaned it up so perfectly - that I want to hire me...😂

“Thank you SO MUCH for this!!”

– DR. PEREZ

LET'S TALK INVESTMENT

$5,000 Can. per page*

PROFITABLE WEBSITE COPY PACKAGE:

(Live in the U.S.? Check the exchange rate. You’ll probably save a decent chunk o' change.)

*Pay all at once or in installments with no interest added. Prices are in Canadian dollars before tax.

YOU GET A LEAD-GENERATING WEBSITE THAT HELPS YOU MAKE INFORMED BUSINESS DECISIONS

4-8 client interviews + online research
Website strategy
User testing from your demographic
Website copy + wireframes
Meta descriptions for SEO and social sharing
3-month follow up + free reworking of strategy and messaging until you're getting website conversions